The Clinic Marketing Podcast - Local SEO & Healthcare Digital Marketing Tips for Clinic Owners & Wellness Providers

Best of 2024: Top Marketing Tips and Strategies from 2024 | Ep. 94

Darcy Sullivan Episode 94

As 2024 comes to a close, we’re looking back at the episodes you loved most this year on The Clinic Marketing Podcast. From mastering Google Business Profiles to optimizing your website and diving into AI writing tools, these episodes were packed with actionable tips to grow your clinic.

In this special year-end recap, we’re counting down the most popular episodes, including:

🎧 Revisit these top strategies to make 2025 your best year yet!

For all episodes, visit our podcast page here: The Clinic Marketing Podcast.

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Welcome to The Clinic Marketing Podcast! I’m Darcy Sullivan, your host, from Propel Marketing and Design, and today we’re taking a look back at 2024 to highlight the episodes you loved most this year.

Whether you’re here for SEO tips, website advice, or insights to grow your clinic, it’s been an amazing year sharing strategies to help you succeed. Let’s dive into our most popular episodes from 2024—starting with the ones that resonated the most. Before we do, I would like to mention two things. One, we’d love to connect with you and hear more about what types of episodes you’d like to listen to in 2025. You can find us on Instagram @propelyourcompany

If you want help with your website, SEO, or content marketing in 2025 please visit propelyourcompany.com and book a complimentary discovery call. 

We offer:  

  •  Done-For-You SEO Services
  • Website Design & Redesign
  • Ready. Set. Rank! DIY SEO Program 
  • Google Business Profile / Google Maps Audits
  • SEO Audits 
  • Blogging & Website Copy 
  • Monthly SEO & Website Management 
  • Monthly Content Marketing
  • And more 

Let’s dive into your favorite episodes for 2024 


Coming in first  was Episode 86: "The Ultimate Google Post Strategy to Drive More Business." This episode was a game-changer for clinics wanting to maximize their Google Business Profile and attract more local clients. 

Right behind it was Episode 61: "Advanced Strategies for Your Google Business Profile Listing." You loved this deep dive into standing out on Google Maps and boosting your visibility.

Another favorite? Episode 49: "12 Items to Remove from Your Clinic Website Immediately." This one was all about simplifying your site to improve usability and conversions. If you missed it, it’s a must-listen!


We also had a lot of love for photo-related SEO episodes. Episode 47: "How to Optimize Photos for Your Google Business Profile" and Episode 83: "Stock Photos vs. Unique Photos for SEO" really hit home for listeners looking to improve their visuals and their rankings.


AI was another hot topic this year. Episode 77: "3 AI Writing Tools You Should Try" got you excited about leveraging tools like ChatGPT and others that are less familiar than ChatGPT  for content creation. And Episode 84: "Beyond AI and Clickbait: Crafting Content That Converts" reminded us of the importance of balancing tech with authenticity.


We also explored broader SEO topics. Episode 88: "SEO 101: How Do I Improve My Website’s Position Online?" was perfect for beginners. 

And for those looking for local SEO insights which is almost everyone listening , Episode 87: "Online Reviews: Important Trends, Behaviors, & Platforms for Local SEO" and Episode 79: "Get Found Online: 4 Listings Every Clinic Needs" were clear winners.


On the website front, Episode 76: "Homepage Checkup" and Episode 85: "What’s the Best Website Platform?" gave you actionable advice to optimize your online presence and choose the right tools for your clinic.


That’s our 2024 recap! Thank you for tuning in, for sharing your favorite episodes, and for letting me be part of your clinic’s marketing journey this year.

We’ve got even more exciting content planned for 2025, so be sure to subscribe if you haven’t already. And as always, if you have questions or ideas for future episodes, I’d love to hear from you.


Here’s to an incredible year ahead—happy New Year, and I’ll see you in 2025!